A Tribute to Germany[3]: Adidas and Puma

13 Jul

As we all know, Adidas originally came from Germany. But did you know that Puma also came from Germany? Did you know that Adidas and Puma were brothers? I didn’t. I also have in mind that Puma came from Italy somehow. Maybe because I thought Puma related with Fila, I don’t know.

But I was totally wrong. Puma has no relation what so over with Fila. In fact, Puma merely were brothers with Adidas. Did you know the beginning of Adidas and Puma? Let me tell you the tale 🙂

Adolf “Adi” Dassler, an Austrian-German, was raised to be a cobbler, the shoe maker. When he grew up, he built a shoe factory helped by his father. Later on his brother, Rudolf, joined them. Then the company was named as Dassler Brothers Shoe Factory in 1924 . In the beginning, they manufactured shoes for any athletes.

In the early years of football, players weren’t allowed to wear football shoes with spools, the cylinder holders below the shoes, like modern football shoes. In 1891 , FA cancelled the policy. That was the time where shoe factories finally tried to manufacture special shoes for football.

Adidas Scorch TRX

Back to our Dassler Brothers, in 1948 the factory were split up. There was a huge problem with the brothers due to Rudolf’s activities with Nazi. So Rudolf left the factory to found Puma. While Adi named the factory after himself, Adidas, which stands for ADI DASsler.

In 1954 , Adidas succesfully produced football shoes for Germany National Team. It said that these shoes were the 1st comfortable football shoes with spools, flexible, and, light to wear especially to run and to kick the ball on the field.

And nowadays, who doesn’t know about Adidas? 🙂

Sources: Wikipedia, Kompas (with several modifications)

Read Part Two of A Tribute to Germany in here.


3 Responses to “A Tribute to Germany[3]: Adidas and Puma”

  1. Asop July 14, 2010 at 5:46 pm #

    Lah, kalo gitu…. saya pernah denger bahwa “pemilik Nike dan Puma itu kakak beradik”…
    Jadi.. Yang benar yang mana???

    *pemilik, bukan penemu*

    Apakah ingatan saya tertukar?? 😥

  2. ImUmPh July 15, 2010 at 10:20 am #

    Ouh.. So Adidas and Puma was brother. But right now Nike and Puma are brother.

    Jadi kesimpulannya gimana??

  3. roulette software July 19, 2010 at 11:40 am #

    Great idea, thanks for this post!

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